Fighting Breast Cancer | Creative Culinary Campaigns
Dr. Alison Laidley, top Dallas breast surgeon teams up with Chef Gorji “Saving Lives One Bite at a Time.”
The sold-out April 25th event of the Eat, Drink & Beat Breast Cancer Culinary Campaign was the latest of the signature events in a long list of food-related fundraising efforts that Dr. Laidley and Chef Gorji have collaborated on over the last three years.
Breast Cancer Charity Event Features Wild Boar and Kick Butt Cabernet Sauvignon
Held at Canary By Gorji restaurant, the $125 “Kick Butt and Fight Breast Cancer” dinner benefited the Laidley’s Ladies Foundation and featured several award-winning selections from Kathy and Gary Gilstrap’s Texas Hills Vineyard, including their signature “Kick Butt” cabernet sauvignon. The wines were paired with an all Texan menu. It included Wild boar and a Texas Rio Star Grapefruit Salad that was featured on TV May 6. Chef Gorji prepared it in a segment on Dallas’ Fox 4 Good Day morning show.
LL&G Creative Culinary Campaigns
They call these wine dinners, prix fixe menus, cooking classes and gourmet gift basket events “Saving Lives One Bite at a Time.” Because these events are small and intimate, Dr. Laidley can greet and talk with every diner. There is a great sense of community and camaraderie. Laidley’s Ladies Foundation’s mission is to assist under-funded families achieve excellent breast cancer care.Thirty percent of the evening’s proceeds benefited the charity.
“The response by the public has been overwhelming” says Gorji who helms the kitchen for each sold-out event. “Because dining events are small and intimate, Dr. Laidley can greet and talk with every diner. I think that makes a difference. There is a great sense of community and camaraderie.”
Past culinary themed events have included cooking classes, monthly prix fixe menus and gourmet gift baskets. What the unlikely duo has found is that small intimate food events have big appeal.
These intimate edible breast cancer charity events have allowed Gorji as a small business owner to be charitable on a much larger scale than he had been able to do previously. “It was impossible for me to support a charity on this level before or have the feeling that I was making a difference.”
“Breast cancer has touched my life so many times over the years. I have watched my family, friends and customers battling this devastating diagnosis. Working to fight breast cancer has a very personal meaning to me. When Dr. Laidley invited me to join her journey I realized that I could fight from my own battlefield–the kitchen.
LL&G Golf Tournament & Casino Night Gala
In addition to dining and food events other fundraising efforts include a celebrity golf tournament, Laidley’s Ladies & Gentlemen Charity Golf Tournament in June and a casino night gala in October. For more information on Dr. Laidley and Laidley’s Ladies Foundation go to www.laidleysladiesfoundation.org.